Best Overall Campaign / Marketing Agency of the Ye Nominee

Freed Hotel & Residences

Gladstone, Freed

Gladstone and NKPR definitely created a sense of hype and cool for Freed Hotel and Residences.

The omnipresent street poster campaign, the much instagrammed VIP broker dinner with Takashi Murakami, the jaw dropping video with music by none other than Rufus Du Sol, and what has to be the largest scale model ever, the campaign drove home just how cool this project will be when completed.